Norbert Boron

I lead Business Intelligence at Blue Light Card, where I turn member and commercial data into product decisions. My work sits at the intersection of data engineering, product analytics, and executive communication – building the systems that generate the numbers, and translating those numbers into action.

I came to data through code. A decade as a developer gave me an unusual foundation: I understand how data is created, not just consumed. That technical grounding, combined with an Executive MBA with distinction from Bayes Business School (City St. George’s, London), lets me operate credibly from the pipeline to the boardroom.

Before Blue Light Card, I delivered insight strategy for clients across the UK, UAE, and Saudi Arabia at BOP Consulting – including AI-augmented synthesis of 1,300+ UNESCO reports, building a global data platform benchmarking 30,000+ cultural assets, and advising on capital allocation for major cultural investments in KSA. Earlier at Citibank, I led cross-border product migration.

Whether I am designing a KPI framework, building self-serve dashboards, or presenting to a C-suite, I start from the same question: what decision does this need to enable?